SEO Sandboxing, is it real? And one tip on how to circumvent it

Written by Gary Lim
July 9, 2018

An update on David and the Goliaths SEO Case study:

Despite building a natural backlink profile and rigorous on-site optimization, we have found that our site has failed to rank for even the least competitive keywords.

We have seen this phenomenon happen to several clients before we started this agency officially and most SEO experts term it as SEO Sandboxing.

So what is SEO Sandboxing?

Now it's not something that Google has specifically built but it is agreed that the current algorithms create an artificial sandbox which prevents new sites from ranking particularly well.

Rand Fishkin, Co-founder of MOZ, an extremely credible SEO software solution has found that his site SEOmoz has been sandboxed for 9 months despite the best SEO practices, now that's long.

This is a disadvantage that new sites will ultimately face, it's not personal but logical when you think in terms of Google's algorithm, would you trust a relatively new "baby" site to stand beside seasoned heavy-weights in the first page?

So how long does it last?

Nobody has the capability to measure exactly how long this sandboxing lasts but experts all agree that the best way is to get your website out there immediately even if you do not see a need for it.

Make sure you have the necessary on-site optimization so you can benefit from the long wait to have your site escaped the "Sandbox"


How can I expedite the sandbox process?

Image result for dig out of hole

How do you dig yourself out of a sandbox? 

Google's principle lies solely on the authenticity and relevancy of your site and the revered Sandbox's only goal is to filter out the new spammy sites that are being relevant.

Here's what you can do to appear like the next authority on your niche

  • Offline Promotion for User Signals
  • Paid Promotion for User Signals
  • Social Signals

These actions will create more traffic to your site will ultimately show google your commitment to growing your audience ( Inactivities are HUGE indicators of a failing business in the online world )

Back to our SEO Case study, how is Foxfire Marketing going to circumvent this SEO Sandbox? 

Stay tuned for our methodology and results! 

Also, look no further for trusted SEO Service from us. ????

Or you can also read:" TOFU marketing "

Tired of Outbound Marketing?

Let your customers come to you instead! 

Don't miss out on our On-site SEO optimisation programme where we teach you how to achieve higher rankings on Google.
Want a waterfall of customers from Google?
We are happy to build you a winning strategy but we can't help just anyone.
Here are some steps to check if we can help you for sure.

You have a website

This is pretty self-explanatory. We will need a landing page to drive customers to your business to perform user specific actions, be it getting their emails or booking an appointment.

If you do not have a website yet, try our fuss-free website design service.

You will get a website that is optimised for business, not some fancy overpriced website that confuses the hell out of users.

You have a healthy marketing budget

We only recommend our SEO services for business with a healthy monthly budget.


Because no one knows how long it will actually take to get your number one spot on Google.

Anyone who tells you or gives a guarantee is probably lying to you.

So what is a healthy amount?

Our SEO services start at a minimum of $500 per month.

But even the easiest keywords take a minimum of 3-6 months for results to show.

If you are in a competitive industry, a positive surplus of marketing budget is essential.

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